After the sale is made and the phone system is configured, it’s time to have the greetings & voice prompts recorded; something that can be time-consuming and burdensome for Telecom Agents and their customers. Moreover, it’s self-evident that professional voice recordings far surpass the quality of customer self-recorded phone system messages. So, it’s no surprise that more and more Telcom Agents like MSP’s & VAR’s are including professional greeting & voice prompt packages with their phone system sales. However, professional voice recordings offer a lot more value than a great sounding phone system.
Here are 5 ways that Telecom Agents can benefit from professional voice recordings:
#1: ENHANCE THE PERCEIVED VALUE OF YOUR SERVICE & PRODUCT
While the functionality of a phone system is critical, if the quality of the voice recordings used on the phone system is poor, it lowers the customer’s perceived value of your service and product. When callers hear a polished, professional voice on the other end of the phone it adds to the impression that they are dealing with a professional company. If clients look (and sound) better because of their phone system, it improves their overall impression of the phone system quality & capability.
#2: TURN CUSTOMERS INTO CLIENTS
One of the challenges any business faces is keeping customers engaged after the sale. When you’re the point of contact for customer phone system recordings, you have another reason to stay in touch with your customer. More importantly, they will keep returning to you for all their message updates such as holiday on-hold music, voice prompts and greeting updates throughout the year. Through ongoing communication, you can turn your phone system customers into full-service clients.
#3: OPEN NEW REVENUE STREAMS
Providing custom recordings allows you to increase your revenue. It can also help you build customer loyalty by showing your customers’ how they can capitalize with custom messages on hold programs. Studies show that callers who are given information while on-hold will remain on the line for up to 3 minutes longer. This not only helps your customers reduce their caller abandonment rates, but it offers them the opportunity to promote their business, cross-market their products & services, and build their brand.
#4: CREATE TURNKEY SOLUTIONS
Every customer using call flow automation will need to create personalized voice recordings. Ideally, you should have a solution on hand for customers that want professional quality recordings, and offer it with your sales proposals. It absolves the Telecom Agent and the client from the painstaking task of self-recording greetings and voice prompts, and creates a more complete service package. Large corporations will expect a high-level turnkey solution, while smaller business can benefit from sounding like a more established corporation.
#5: IMPROVE CUSTOMER "STICKINESS"
Research shows that it costs five times as much to attract a new customer than to keep an existing one. Customers that don’t maximize the functionality of their phone system, or have to rely on amateur recordings that don’t showcase the system’s value, may look elsewhere when it comes time to upgrade. When you enable your customers to be successful with turnkey phone system solutions, you create “sticky” customers that don’t need to shop around for a provider, and they are less likely to leave you for a competitor. In fact, leading service providers are reporting up to 37% lower churn with customers that use professional voice recordings.
Whether you are looking to increase revenue, deliver a turnkey solution, or just want to avoid the burden of recording customer greetings yourself, Snap Recordings is the partner you need. With hundreds of broadcast quality voice talents to choose from, Snap Recordings allows the customer to select a voice that aligns with their brand, and keep messaging consistent across the entire phone system.
Interested in adding professional voice recordings to your solution? Click here to learn about the Snap Recordings Channel Partner Program
"Snap Recordings is very easy to work with. Their extensive pool of voice talents and quick turnaround times are excellent. The professional greetings they provide not only enhance the caller experience but also increase the stickiness of our customers. Customers really enjoy having the ability to change their messages quickly, and the added benefit of using their phone system to drive focused marketing campaigns. It gets us out of the burdening task of recording the messages and makes us and the customer look great."
James Jacob - Senior Carrier Consultant at Sandler Partners
"I am the owner of Boutique Accounting and Business Management Firm. Snap recordings helped greatly with developing messaging for our cloud phone system. Their recordings make us sound truly professional and give prospect callers the confidence to work with us. We've been ordering phone messages since 2013 and their services scaled with our growth step by step. I especially like the vast choices of voiceovers. We used Lisa Y. and thought she reflected well on the personality of our brand. I will be utilizing their services in the future."
Daniel R. Litvin - Founder of Lalea & Black, LTD
